rainup

Rainup ensures a healthy living environment and better water management, at work and at home.

CREATIVE MEDIA

CLIENT

Rainup/PRO

DIRECTION

Drop of Lemon Studio

VFX

Drop of Lemon Studio

TEAM

Tomorrow Agency
UNCOMMON

Every drop counts.

Water doesn’t ask permission — it flows, seeps, crashes, and collects. That’s why Rainup designs systems that don’t fight nature, but work with it. Our role has been to bring that invisible infrastructure to life, and to help explain the abstract concepts — sometimes in immersive 3D, other times in imagery and video.

Rainup does not only focus on providing service, they also provide data-driven water management for urban environments and large-scale fields, even on roofs.

The question we grappled with: how do you make this visible and attractive to different demographics?

Interactivity to educate and engage.

In this animated experience we visit several locations within the urban landscape — visualizing how Rainup’s solutions capture, store, and redistribute every precious drop of rainwater.

From rooftops to roadsides, from city squares to underground reservoirs, each scene reveals how smart design makes urban spaces resilient, sustainable, and ready for the future.